POSSE
227 words
ORIGINAL: https://brennan.day/posse/
This is how (and why) I cross-post my work.
The philosophy
I'm not loyal to platforms. I'm loyal to:
- having a stable home for my writing
- making my work easy to find
- keeping my archives portable
I try to avoid "building on rented land" where a platform can change the rules, break links, or disappear my work.
What I publish where
Essays
When I cross-post, I preserve a clear canonical/original link, so there's one "source of truth."
Poetry
- Primary: Tumblr (bkpoetry.com)
- Books: Gumroad and Amazon KDP
Short updates
- Primary social: Bluesky, Medium's Mastodon and Mastodon.social
- IndieWeb: omg.lol -- profile, pastebin, statuslog
Automation & syndication
Bridgy
Bridgy automates cross-posting from my blog to social platforms and brings interactions (likes, reposts, replies) back as webmentions.
Current setup:
- Bridgy monitors my RSS feed for new posts
- Syndicates to connected platforms automatically
- Returns engagement as webmentions to my site
Why Bridgy:
- POSSE without manual work
- Own my content, syndicate everywhere
- Aggregates social interactions in one place
What I don't do
- I don't auto-spray every post to every platform.
- I don't chase "trending."
- I don't optimize my writing around an algorithm.